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Marketing

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3 reasons to Increase your Advertising spending Now

First of all let me start by saying that Increasing your advertising budget doesn’t mean start overspending and go crazy. On the contrary, I am always in favor of targeted advertising and optimizing your budget. Having that said let me tell you 3 reasons why amongst uncertainty you should increase your advertising spending now! 1) Countdown has begun for better days in the market after lockdowns, travel restrictions etc. Life…

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Which Channels do you rely on most for your communication / advertising? (Survey results)

On a recently completed survey I asked my connections on Social Media to answer the following question: “Which of the following channels do you rely on most for your communication / advertising?” The question was simple and straightforward. I wanted to see which channel Companies and Individuals prefer as their number 1 choice to communicate their products or services to existing or potential clients.   As shown in the above…

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